On March 13-14, we were present at the third edition of ARCHITECT @ WORK at the International Convention Center (CCIB) of Barcelona, an event exclusively aimed at architects, interior designers, and other professionals within the sector, featuring the latest novelties issued by recognized and exclusive brands
The ARCHITECT @WORK, is an annual meeting where the latest innovations in surface, lighting technology and interior and exterior equipment are exhibited. One of the great differences in this event is that each exhibitor has the same space, and it has been approved by a curator of architects, due to the added value or innovative talent said exhibitor brings to the table.
LED DREAM was present in this third edition as an exhibitor, at stand N.163, revealing innovative technological solutions and new forms of digital display through Led Display & Digital Lighting, for the design and setting of spaces, interior design, media facade and architectural, with the aim of generating memorable experiences and contributing to the design of functional spaces, creative and spectacular spaces. LED DREAM showed a digital showcase, focused on creating digital and memorable experiences, made up of a 2m high and 3m wide transparent Led screen, with synchronized content, and 3 high image quality Led totems.
Visitors were also able to experience and enjoy the functionality of the digital showcase, living a unique LED experience, with musical content. A novel way of communicating at the point of sale, turning it into an interactive and creative space, thus improving the consumer experience and giving rise to inspirations and use of audiovisual tools that allow a wide variety of uses in different sectors, such as: retail, shopping centers, corporate environments, hospitality and outdoor environments, the possibilities are unimaginable! This innovative solution was one of the most talked about at the event.