LEDDREAM Group has successfully renovated the hall of the Centre de Telecomunicacions i Tecnologies de la Informació de la Generalitat de Catalunya (CTTI) with cutting-edge technology and the creation of experiential content, transforming it into an innovative space. This project's success was made possible thanks to the collaboration of Ingram Micro and LEDDREAM Group, who share the same passion for creativity and technological advancement. This strategic partnership allowed the CTTI to revamp its reception area into a highly digitized and avant-garde space, where innovation and technology merge to create a unique experience.
The digital renovation project was led by Ingram Micro, in collaboration with their partner LEDDREAM Group, for the implementation and installation of all the LED audiovisual equipment in the CTTI hall. LEDDREAM Group took charge of the installation from the conceptualization, design, and engineering phases. Among the implemented technologies, Samsung's high-definition LED screens in various sizes are distributed throughout the space.
In this new hall, high-resolution LED screens have been strategically placed to display real-time information, events, and other relevant news. One of the installed screens is a Samsung LED banner format, located just in front of the building entrance, with a pixel pitch of 2.5mm, measuring 8.64m wide by 1.62m high. Its high resolution and vibrant colors bring the displayed content to life, creating an unprecedented visual impact.
Additionally, in the same hall, two impressive Samsung The Wall LED screens, the most powerful in the AV market, have been incorporated, featuring a pixel pitch of 1.26mm, measuring 1.612m wide by 2.721m high. These screens offer a clear and sharp display of images and videos.
With this commitment to technology and creativity, the CTTI hall aims to become an inspiring space for both CTTI professionals and visitors to the building.
To provide a unique technological and sensory experience to visitors and employees in this new space, the CTTI has invested in the development of attractive and experiential content that integrates with the environment and generates visually appealing atmospheres. LEDDREAM Group, through its digital content and art company Channel4you, was in charge of designing and creating this content. Some of the content has been adapted from CTTI's corporate identity communication materials, such as their corporate directory or logo animation. Additionally, highly impactful ad-hoc content, such as experiential content, real-time content, and 3D content, has been designed to bring the space to life and accompany clients, partners, and employees in a pleasant and dynamic way.
Among the implemented technologies, the installation of several Samsung LED screens -The Wall - stands out. These screens are the most powerful in the AV market, featuring high-definition displays, and they have been installed in various sizes distributed throughout the space.
With this combination of technology and creativity, the CTTI hall aims to become an inspiring space for both CTTI professionals and visitors. This project has been an exciting challenge for our entire team. The fusion of cutting-edge technology and creativity has allowed us to create a unique visual experience that will set trends in the industry," said Carlos Delgado, COO of LEDDREAM Group. As specialists in LED and audiovisual technology solutions, we continue to provide new digital solutions to our partners and clients.
LEDDREAM Group, we are an audiovisual engineering company, we specialize in providing technological solutions based on LED screens, digital content creation, and dynamic digital lighting. We design, inspire and collaborate in the creation of new digital and functional spaces, adapted to any type of architecture or space used. As a technological partner, we provide the most innovative solutions on the market, with the aim of bringing spaces to life and generating memorable interactive and digital experiences that attract visitors to the shopping center. We have a virtual showroom, where you can learn about all our technological solutions.