The American workwear brand is expanding further in Spain. CarharttWIP #WorkInProgress has opened its doors to a new, spacious store that covers over 400 sqm, spread across two large floors. Located in the historic building on Plaza Comercial Street, in the central and popular neighborhood of El Born, #Barcelona, the store was designed by the renowned Milanese architect Andrea Caputo.
With its open and industrial aesthetic, the two-story space features minimalist furniture and stylish touches, such as a glossy walnut wood structure that connects the floors. The store has also integrated state-of-the-art audiovisual installations to create a unique shopping experience. The result is a space that captures the brand's essence while maintaining the building's historic charm
Flagship Carhartt WIP, El Born
Carhartt WIP opened its doors last December in what has since become its flagship and top store in Barcelona. (Photo Credit: Binarymag.es).
Carhartt WIP was founded in 1994 by Edwin Faeh, with the aim of bringing the brand's products to the European market. It is currently known as Carhartt Work In Progress (WIP). Since then, the brand has started designing its own collections, blending American style with inspiration from Carhartt WIP's original workwear.
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Carhartt WIP also has stores in Madrid, Valencia, Bilbao, and Ibiza. Additionally, the brand has its own music department and skate team. Internationally, the brand is present in 80 different countries worldwide, including Germany, France, London, Australia, Japan, and South Korea. If you're in Barcelona, don't forget to visit the Carhartt store. You'll love it!
LEDDREAM Group has taken charge of the audiovisual installation, from the design and engineering phase to the supply and implementation of different audiovisual technologies for its launch. As specialists in LED and audiovisual technology solutions, LED DREAM Group continues to provide new digital solutions to our partners and clients. Explore more innovative projects with us here.
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