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We renovate the hall of the CTTI in Barcelona with cutting-edge technology and experiential content

THE CTTI EXPANDS ITS COMMUNICATION CHANNELS WITHIN THE BUILDING, ADDING DYNAMISM AND VISUAL VANGUARD TO ITS CONTENTS

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We renovate the hall of the CTTI in Barcelona with cutting-edge technology and experiential content

July 2023

LEDDREAM Group has carried out the renovation of the hall of the Center for Telecommunications and Information Technology of the Generalitat de Catalunya (CTTI) with cutting-edge technology and the creation of experiential content, turning it into an innovative space. With this project, the CTTI expands its communication channels within the building, adding dynamism and visual avant-garde to its contents. The digital renovation project has been led by Ingram Micro, in collaboration with its partner LEDDREAM Group, for the implementation and installation of all the LED audiovisual equipment in the CTTI hall. LEDDREAM Group was in charge of the installation from the conceptualization, design and engineering phase. Among the technologies implemented, the high definition SAMSUNG LED screens in different sizes, distributed throughout the space, stand out.

Solutions

Interior LED Displays

Partner

Ingram Micro / Samsung Display Solutions

Place

Barcelona, Spain

Categories

Corporate Offices

In this new space, high-resolution LED screens have been installed at strategic points in the hall, displaying information in real time, events and other news of interest. One of the screens installed is a Samsung LED banner format, right in front of the building entrance, with a 2.5mm pixel pitch, 8.64m wide x 1.62m high. Its high resolution and vibrant colors bring displayed content to life, creating unprecedented visual impact. In addition, in the same hall, two impressive Samsung The Wall LED screens have been incorporated, the most powerful in the AV market, with a 1.26mm pixel pitch measuring 1,612m wide x 2,721m high. These screens offer a clear and sharp display of images and videos.

With this commitment to technology and creativity, the CTTI hall seeks to become an inspiring space for both CTTI professionals and the people who visit the building.

On the other hand, in order to offer a unique technological and sensory experience to visitors and employees in this new space, the CTTI has made a commitment to the development of attractive and experiential content that integrates with the space and generates very attractive visual environments. In this case, LEDDREAM Group, through its content and digital art company Channel4you, has been in charge of the design and creation of this content. Some of them have been adapted from CTTI communication material related to its corporate identity, such as its corporate directory or the animation of its logo; while on the other hand, very impressive ad-hoc content has been designed, such as experiential content, real-time and 3D content, so that the space takes on a life of its own and accompanies customers, partners and employees in a pleasant and dynamic way.

Among the implemented technologies, the installation of several Samsung The Wall LED screens, in high definition and various sizes, distributed throughout the space, stands out.

With this impressive renovation, the CTTI hall has become an innovative space that offers a cutting-edge visual experience and dynamism, showcasing state-of-the-art technology. The success of this project has been made possible thanks to the collaboration of Ingram Micro and LEDDREAM Group, who share the same passion for creativity and technological advancement. This strategic partnership has allowed the CTTI to transform its reception area into a highly digitized and avant-garde space, where innovation and technology merge to create a unique experience.