Punt Roma’s stores
Since 2013
120 LED Displays
Channel4you
Digital Signage (Retail)
Spain, France, Portugal and Andorra
Creation of branded product campaign videos and lifestyle videos for the showcase and interior of Punt Roma
Punt Roma entrusted Channel4you, through its partner LED DREAM, with the design, creation and management of brand-new content for its label. This visual material was displayed on LED screens installed in all of its shop windows, showing the latest news and trends in women's fashion, special offers, advertisements in the form of text, animation and videos for their marketing campaign and products.
Additionally, the whole system comprises a content management device that optimizes its distribution and makes it possible to monitor everything remotely and simultaneously on all the screens' different platforms (omnichannel), ultimately enhancing customer experience.