{"id":13755,"date":"2024-01-29T10:26:37","date_gmt":"2024-01-29T10:26:37","guid":{"rendered":"https:\/\/leddream.es\/?p=13755"},"modified":"2024-01-29T10:37:08","modified_gmt":"2024-01-29T10:37:08","slug":"leddream-group-shines-at-fitur-2024-through-the-post-production-of-the-advertising-campaign-never-stop-dreaming-by-nieves-alvarez","status":"publish","type":"post","link":"https:\/\/leddream.es\/en\/blog\/event\/leddream-group-shines-at-fitur-2024-through-the-post-production-of-the-advertising-campaign-never-stop-dreaming-by-nieves-alvarez\/","title":{"rendered":"LEDDREAM Group shines at FITUR 2024 through the post-production of the advertising campaign “NEVER STOP DREAMING,” by Nieves \u00c1lvarez"},"content":{"rendered":"

On January 24th, the inauguration of the International Tourism Fair (FITUR 2024) took place at the Juan Carlos I Trade Fair venue, which counted among others the illustrious visit of Their Majesties the King and Queen of Spain. Additionally, the presentation of the tourism promotion campaign “Never Stop Dreaming” was carried out, with the prominent presence of international model and presenter Nieves \u00c1lvarez, the face and ambassador of the initiative.<\/span><\/p>\n

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The campaign was created by the agency Hello Think, in collaboration with the visionary fashion photographer Mario Sierra. Both found in LED DREAM Group, specifically in Channel4You, the digital post-production creative company of the group, a fundamental ally for the conceptualization of the campaign, blending with originality and elegance the handling and movement of water and vapor particles.<\/p>\n

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LEDDREAM Group has participated in other notable creative projects, especially in the 3D content area. When it comes to artistic and immersive digital art, the company has innovated with “digital canvases”<\/strong> in the form of a CUBE of over 30m2 of LED screens, creating an innovative platform with social, cultural, and advertising applications. These digital canvases have been strategically installed in the main and most exclusive areas of Madrid and Barcelona, as well as at the O Son O Cami\u00f1o music festival in Santiago de Compostela, standing out for demonstrating how the combination of creativity and technology can generate high-impact experiences naturally and non-intrusively for pedestrians, also causing a significant impact on social media.<\/p>\n

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Additionally, Channel4You specializes in creating real-time content, providing an immersive digital experience in renowned corporate buildings, such as the Vel\u00e1zquez 86D office building in Madrid, and Diagonal 123 in Barcelona. In addition to designing and creating anamorphic 3D content for the impressive digital multimedia facade of over 140m2 located in the Puerto Venecia shopping center in Zaragoza.<\/p>\n

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These are just a few examples of how LED Dream Group merges creativity and technology to create unique and engaging experiences.
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