{"id":11287,"date":"2022-08-04T07:16:00","date_gmt":"2022-08-04T07:16:00","guid":{"rendered":"https:\/\/leddream.es\/grup-galceran-confia-de-nuevo-en-leddream-para-el-lanzamiento-de-la-primera-tienda-brand-house-de-under-armour-en-el-centro-comercial-westfield-la-maquinista-en-barcelona\/"},"modified":"2023-06-19T10:09:25","modified_gmt":"2023-06-19T10:09:25","slug":"grup-galceran-confia-de-nou-en-leddream-per-al-llancament-de-la-primera-tendeixi-brand-house-de-under-armour-en-westfield-la-maquinista","status":"publish","type":"post","link":"https:\/\/leddream.es\/ca\/blog\/pantalles-led\/grup-galceran-confia-de-nou-en-leddream-per-al-llancament-de-la-primera-tendeixi-brand-house-de-under-armour-en-westfield-la-maquinista\/","title":{"rendered":"Grup Galceran confia de nou en Leddream per al llan\u00e7ament de la primera tendeixi Brand House de Under Armour en Westfield La Maquinista"},"content":{"rendered":"<p><em><a href=\"https:\/\/www.grupgalceran.es\/\"><strong>Grupo Galceran<\/strong><\/a> h<\/em><em>a comptat amb la col\u00b7laboraci\u00f3 del seu partner tecnol\u00f2gic <a href=\"http:\/\/www.leddream.es\">LEDDREAM<\/a> Group per al subministrament, instal\u00b7laci\u00f3 o i implementaci\u00f3 de tecnologia LED, aix\u00ed com de totes les instal\u00b7lacions de monitors professionals i estructures necess\u00e0ries, per a la primera tendeixi Brand House de la marca global <a href=\"https:\/\/www.underarmour.es\/es-es\/\">Under Armour<\/a>.<\/em><\/p>\n<p>La marca estatunidenca de moda i articles esportius Under Armour refor\u00e7a la seva posici\u00f3 en el mercat espanyol amb l&#8217;obertura de la seva primera botiga pr\u00f2pia Brand House, situada en el centre comercial Westfield La Maquinista, a Barcelona.\u00a0<br \/><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-11257 alignright\" src=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-300x300.jpg\" alt=\"Under armour brand house\" width=\"300\" height=\"300\" srcset=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-300x300.jpg 300w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-1024x1024.jpg 1024w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-150x150.jpg 150w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-768x768.jpg 768w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-500x500.jpg 500w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1-800x800.jpg 800w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-12-1.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Aquest nou espai \u00e9s un pas important en la consolidaci\u00f3 de la marca, amb una ubicaci\u00f3 estrat\u00e8gica en un dels centres comercials m\u00e9s visitats d&#8217;Espanya, que rep m\u00e9s de 16,8 milions de visites a l&#8217;any. Aquest nou llan\u00e7ament de la primera flagship store de Under Armour ha estat promogut per la companyia distribu\u00efdora especialitzada en retail i marques globals Grup Galceran, i compta amb una superf\u00edcie de 450 m\u00b2 en els quals ofereix dissenys d&#8217;avantguarda de la marca, aix\u00ed com roba, cal\u00e7at i accessoris per a homes i dones dedicats al m\u00f3n del training, running i b\u00e0squet. A m\u00e9s, els visitants, i\/o amants de l&#8217;esport, podran gaudir d&#8217;un tracte personalitzat amb promocions exclusives de la marca.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-11218 alignleft\" src=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-300x240.jpg\" alt=\"Brand house de under armour\" width=\"300\" height=\"240\" srcset=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-300x240.jpg 300w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-1024x819.jpg 1024w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-768x614.jpg 768w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-500x400.jpg 500w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-800x640.jpg 800w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-1280x1024.jpg 1280w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-1920x1536.jpg 1920w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5-1536x1229.jpg 1536w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/fotos-newsletter-5.jpg 2000w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Per a la realitzaci\u00f3 d&#8217;aquest projecte, Grup Galceran ha comptat amb la important col\u00b7laboraci\u00f3 del seu partner tecnol\u00f2gic LEDDREAM Group, qui es va fer c\u00e0rrec del subministrament, instal\u00b7laci\u00f3 i implementaci\u00f3 de tecnologia LED, aix\u00ed com de totes les instal\u00b7lacions de les pantalles LED, monitors professionals i estructures necess\u00e0ries per al seu llan\u00e7ament. En aquest espai <strong>s&#8217;han instal\u00b7lat dues pantalles LED d&#8217;1.5 x 2.5 metres<\/strong>, amb pitch de 2.6mm que estan situades darrere de la caixa i a l&#8217;interior de la botiga respectivament, la funci\u00f3 principal de la qual \u00e9s la de suport digital i informatiu de nous llan\u00e7aments de productes i altres continguts interactius de la marca, i on es potencia l&#8217;experi\u00e8ncia de l&#8217;usuari.<\/p>\n<p>Situat a uns pocs metres de l&#8217;entrada i taulell de la botiga, s&#8217;han instal\u00b7lat 2 monitors professionals de 43 polzades 4K UH5F-H que emeten imatges de gran qualitat i lluentor de 500 nits. A m\u00e9s, compta amb altaveus incorporats per a reproduir continguts audiovisuals amb la millor qualitat i alta resoluci\u00f3 UHD de les imatges, que capten l&#8217;atenci\u00f3 dels visitants.<\/p>\n<p><span style=\"font-size: revert; color: initial;\">Cal destacar que no \u00e9s la primera vegada que LEDDREAM Group col\u00b7labora amb el seu partner Grup Galceran: anteriorment van desenvolupar amb \u00e8xit altres obertures de botiga de gran repercussi\u00f3, com el llan\u00e7ament de la primera botiga de la marca GAP a Espanya, situada en el Portal De l\u2019\u00c1ngel, GAP en La Roca Village, i en L\u2019illa Diagonal a Barcelona, entre altres.<\/span><\/p>\n<p><span style=\"font-size: revert; color: initial;\">Des de LEDDREAM Group, com a especialista en solucions tecnol\u00f2giques LED, continguts digitals i il\u00b7luminaci\u00f3 digital (audiovisual), !Continuem aportant noves solucions digitals i innovadors als nostres partners i clients!. Assegura&#8217;t de seguir-nos en <a style=\"font-size: revert;\" href=\"https:\/\/www.linkedin.com\/company\/leddream\/\" target=\"_blank\" rel=\"nofollow noopener\">LinkedIn<\/a> i usar l&#8217;etiqueta #underarmour per a obtenir not\u00edcies actualitzada, aix\u00ed com informaci\u00f3 d&#8217;all\u00f2 m\u00e9s destacat i totes les nostres noves solucions tecnol\u00f2giques.<\/span><\/p>\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-1024x1024.jpg\" alt=\"\" data-id=\"11247\" data-full-url=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11.jpg\" data-link=\"https:\/\/leddream.es\/blog\/ferias\/puerto-venecia-culmina-la-primera-fase-de-remodelacion-de-una-de-sus-zonas-exteriores-entre-ellas-la-nueva-fachada-digital-exterior\/attachment\/post-de-web-e-instagram-mp4-11\/\" class=\"wp-image-11247\" srcset=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-1024x1024.jpg 1024w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-300x300.jpg 300w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-150x150.jpg 150w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-768x768.jpg 768w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-500x500.jpg 500w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11-800x800.jpg 800w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-11.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-1024x1024.jpg\" alt=\"\" data-id=\"11241\" data-link=\"https:\/\/leddream.es\/blog\/ferias\/puerto-venecia-culmina-la-primera-fase-de-remodelacion-de-una-de-sus-zonas-exteriores-entre-ellas-la-nueva-fachada-digital-exterior\/attachment\/post-de-web-e-instagram-mp4-1-1\/\" class=\"wp-image-11241\" srcset=\"https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-1024x1024.jpg 1024w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-300x300.jpg 300w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-150x150.jpg 150w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-768x768.jpg 768w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-500x500.jpg 500w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1-800x800.jpg 800w, https:\/\/leddream.es\/wp-content\/uploads\/2022\/08\/Post-de-web-e-Instagram-mp4-1-1.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Grupo Galceran ha comptat amb la col\u00b7laboraci\u00f3 del seu partner tecnol\u00f2gic LEDDREAM Group per al subministrament, instal\u00b7laci\u00f3 o i implementaci\u00f3 de tecnologia LED, aix\u00ed com de totes les instal\u00b7lacions de monitors professionals i estructures necess\u00e0ries, per a la primera tendeixi Brand House de la marca global Under Armour. La marca estatunidenca de moda i articles [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":11260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_vp_format_video_url":"","_vp_image_focal_point":{"x":0.42,"y":0.72},"footnotes":""},"categories":[78],"tags":[214,223,237],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/posts\/11287"}],"collection":[{"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/comments?post=11287"}],"version-history":[{"count":1,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/posts\/11287\/revisions"}],"predecessor-version":[{"id":12256,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/posts\/11287\/revisions\/12256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/media\/11260"}],"wp:attachment":[{"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/media?parent=11287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/categories?post=11287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leddream.es\/ca\/wp-json\/wp\/v2\/tags?post=11287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}